IdeaSpace President Earl Martin Valencia, Globaltronics CEO William Guido, and The Kard co-founders Francis Uy and Carlo Calimon.
Philippine startup The Kard has raised US$375,000 (PHP 17 million) in a funding round led by local digital signage advertising firm Globaltronics.
The startup, which is part of the first batch of teams incubated by IdeaSpace, says the money will allow it to extend the use of its location-based loyalty solutions service to the general public through the Mobkard app.
The Kard initially focused on the so-called business-to-communities market and created loyalty solutions apps for over 14 businesses and organizations, including the AIM Alumni, Ateneo Graduate School of Business Alumni, La Salle Green Hills Alumni, PLDT SME Nation, and SM Global Pinoy, and their partner merchants.
Consumers using the app will get instant access to shopping information, as well as exclusive privileges and deals from a wide array of brands across multiple categories. Using the “near me” tab, they will see what’s currently on offer in stores where they are.
The …read more